Costco Wholesale Corporation Essay Example | Topics and Well Written Essays - 2250 words

Costco Wholesale Corporation - Essay Example As the discussion highlights even in the uncertain economic condition of 2010, Costco’s sales was 76.3 billion USD which was 9% more compared to 2009 (69.9 billion USD). Costco had tackled the recent financial crisis very effectively and had strong financial position at that time. The case will analyze the effectiveness of Costco’s strategy in achieving huge success in the retail industry. Because of the effective strategy, at present Costco has become one of the leading players and a strong competitor in the market of the USA. The basic assumption of this case study is to evaluate if the strategy of Costco is operative or not. From this paper it is clear that Costco has unique business model as compared to other competitors and it endeavors to bring on certain new aspects in the retail field. The wholesale risk-taking capability has incessantly reinvented Costco and provided the organization a competitive advantage. By the durable perseverance on the highest superiority to earn revenue, Costco has certainly gained the faith of the associates. The faith and status of Costco has permitted the company to enlarge its business. Besides, the wholesale consumer products have also contributed to the success of Costco. Costco’s business model was made on the basis of minimizing the costs and improving the care for the customers and employees . Â  Immigrant Perspective: Costco always tries to stay positive towards the cultural perception by incessantly viewing and grabbing opportunities which are ignored by other organizations. At times, other organizations are reluctant to grab those opportunities when the market condition is not in favor of them. Circular Visualization: Costco had visualized the economic recession and was aware about the changes in retail sector. When Wal-Mart’s cost leadership strategy forced numerous retail companies to make business relationships, Costco’s circular visualization had helped the company to reorganize a new retail distribution channel.